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Beauty

Get the scoop on everything from makeup and nails trends to skin care tips.

7d ago

Do you have any beauty questions for the 'Eyebrow Queen'?

Tell Anastasia Soare all of your beauty inquiries!

Brittany Mahomes lets go of her signature blond locks for a ‘spicy’ new look

“Casually breaking the internet on a Wednesday afternoon," one fan wrote of her new look.
Brittany Mahomes
Brittany Mahomes
13d ago

Real Simple's 2024 Smart Beauty Awards: Shop the winners!

Real Simple is out with the winners of their 2024 Smart Beauty Awards! Beauty director Heather Muir joins TODAY to share six of the products to help revamp your beauty routine for spring, including liquid eyeshadow and eyeliner, cooling water jelly tint and more.
Real Simple's 2024 Smart Beauty Awards: Shop the winners!
Real Simple's 2024 Smart Beauty Awards: Shop the winners!
18d ago

Bobbie's Bests: PJ sets, eye masks and more — all 50% off!

TODAY Style editor Bobbie Thomas joins Hoda & Jenna with exclusive deals on some of her favorite products. Items include stylish pajama sets, fragrances, eye masks and more. 
Bobbie's Bests: PJ sets, eye masks and more — all 50% off!
Bobbie's Bests: PJ sets, eye masks and more — all 50% off!
19d ago

These are the final picks from Shop TODAY’s first bracket

Thousands of viewers voted on the matchup between 16 must-have products for spring across fashion, beauty, home and tech. Now, Shop TODAY editorial director Adrianna Brach steps into Studio 1A to reveal the results of the first ever Shop TODAY All-Stars Bracket.
These are the final picks from Shop TODAY’s first bracket
These are the final picks from Shop TODAY’s first bracket
32d ago

Shop these essential items before your next spring trip

Before you pack your bags for your next vacation, beauty expert Ami Desai joins Hoda & Jenna to share essential items for spring-time travel. Products include a stackable makeup kit, a brush set, small bags and more!
Shop these essential items before your next spring trip
Shop these essential items before your next spring trip
34d ago

Need a hair makeover for an upcoming event?

Tell Hoda and Jenna why you need a hair makeover for your future celebration!
34d ago

TODAY Bestsellers: Viral jumpsuit, serums, knives and more!

Shop TODAY editorial director Adrianna Brach stops by Studio 1A to share bestselling products for spring, including a viral jumpsuit, facial serums, a 15-piece knife set and more.
TODAY Bestsellers: Viral jumpsuit, serums, knives and more!
TODAY Bestsellers: Viral jumpsuit, serums, knives and more!
35d ago

Refresh your hair and beauty routine with these tips and products

Faith Xue, the executive beauty director at Bustle, joins Hoda & Jenna to share tips and products to help fresh your hair and beauty routines heading into spring.
Refresh your hair and beauty routine with these tips and products
Refresh your hair and beauty routine with these tips and products

The snuggle is real — shop these cozy gifts that start at only $6

From hand warmers to billowing blankets, these presents are perfect for getting toasty.